What I've built

Started by closing over $1M in revenue myself in its first year. Identified the need for inbound leads and built out the entire marketing department from scratch — growing marketing into its own division at $60K MRR. Clients took notice.

I was part of the team that led Aloa's transition from a traditional software development shop into an AI-first consultancy — reshaping service offerings, internal operations, and how we partnered with clients.

This is where I went deep on AI. Built expertise with Claude Code, started building automations, custom skills, and internal tools to automate business operations inside the app. Aloa is where the "non-technical technical AI guy" identity was born.

aloa.co →

Think fantasy football or March Madness-style brackets, but for The Bachelor, Big Brother, Survivor, and more. 380K+ mobile app downloads since 2024 with little marketing spend, averaging around 50,000 monthly active users.

Also run a weekly reality TV newsletter with a 56% open rate.

Landed a partnership with FOX for some of their hit shows like The Masked Singer and Next Level Chef.

On the AI side, I built the entire website from scratch, designed the full CMS, and created automations for uploading new shows, contest info, and all content — replacing what used to be a manual process with a fully automated pipeline.

bracketology.tv →